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The Inertia

The Inertia

Distributor of Ideas

Surf

It’s Been Absolutely Pumping Across the Pond

1 min read
Pow surfing is where you want to be.
Mountain

This Is Pow Surfing 101

1 min read
Honolua Blomfield. Photo: Tim Hain
Surf

Watch 2018 ISA World Surfing Longboarding Championship Live Now!

1 min read
Surf

This Jaws Wipeout Reel Will Make You Say ‘Yeah, I’m Good’

1 min read
Surf

Ben Gravy Finally Found His Ultimate Novelty Wave

2 min read
Mountain

This Is Skater Jordyn Barratt Shredding a Pool Barefoot

1 min read
Next level Peahi. Next level surfing. Next level wipeouts.
Surf

Does Jaws Get Any Bigger Than This?

2 min read
Photos

Aaron Gold, Kai Lenny, and Nathan Florence Charging Massive Jaws

1 min read
Mountain

Here’s a Floating Surf Pool That Can Be Used Pretty Much Anywhere

1 min read
As you are no doubt well aware, a giant swell has been making its way across the Pacific towards Hawaii.
Surf

This Is the Most Terrifying Jaws Clip on Instagram

1 min read
Here's how ya chop wood. Photo: The Inertia
Creators

How To Properly Chop Wood

1 min read
Shane Dorian and Albee Layer check out the Blood Eagle. Photo: A Life in Proximity
Surf

Shane Dorian and Albee Layer Were Terrified of a Slab They Called Blood Eagle

1 min read
Brad Domke gettin' burrrrrled. Image: Dylan Palmer
Surf

Brad Domke Celebrates His Birthday with Badass Board Transfer Barrels

1 min read
The last few months north of the Los Angeles area have been a disaster.
Surf

Fire and Water: One Minute of Waves and Haze

1 min read
You know Nathan Florence. He is, of course, the brother of the man with two names and two world titles. But he's also much more than that.
Surf

You Have to See Nathan Florence’s Perfect Backdoor Bomb

1 min read
Filmed over the winter of 2015/2016, it's Jaws in all its glory, shot from high above and focusing on a few of the best big wave surfers on earth doing exactly what they do best.
Surf

This Is Quite Possibly the Most Beautiful Jaws Footage You’ve Ever Seen

1 min read
There are a handful of people who know Pipe like the back of their hand. Koa Rothman is one of them.
Surf

Koa Rothman’s Pipeline Bomb Is a Perfect Example of How Pipeline Should be Surfed

1 min read
Not a good thing to wake up to.
News

Terrifying Hawaii Missile Threat Emergency Alert Turns Out to Be a False Alarm

3 min read
You know where the waves are good? Maui.
Surf

3 Minutes B-Sides From Maui That Will Amp You Up

1 min read