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The Inertia

The Inertia

Distributor of Ideas

Nick Gabaldon 12 Miles North
Photos

12 Miles North: The Nick Gabaldon Story

4 min read
Mildred does not like surfing. Luckily for those who feel that she is being treated unjustly, you can't tell that she doesn't like it. Sheep are not the greatest at showing emotion.
Surf

Mildred the Surfing Sheep: She One Baaaaaa-d Shreddah

1 min read
Kirra under threat. Photo: Shelli Bankier
Environment

Kirra Back In Development Danger

2 min read
Of course he did. Kelly Slater snagged December's Wave of Winter People's Choice Award. Every month, viewers vote on the best wave ridden on the North Shore. Winner takes home $1000 and gets to rub it in the face of everyone else.
Surf

Kelly Slater Wins Wave of the Winter People’s Choice Award

1 min read
News

Joel Parkinson Remains on Team Billabong for Foreseeable Future

1 min read
Surf

The Surfers’ Selfie: GoPro Barrel Riding with Mikala Jones

1 min read
Surf

Anastasia Ashley on Being a Role Model, Big Waves and Pushing Women’s Surfing

1 min read
Alana Blanchard is getting to the point where she's known more for her portrayal as a surfer girl than she is for her surfing. This is a day in her life. She plays dress up and drags some things around in a gym. Atta girl!
Surf

Alana Blanchard Plays Dress Up

1 min read
Surf

The Calm before Hercules: Inside the Barrel at Mundaka

1 min read
Wandering roads. Kinda cold. Unexpected.
Uncategorized

5 Notes from Sine Qua Non’s Big Island Premiere

5 min read
Everyone loves Steph Gilmore. There's a certain something about her. She's one of those people with a smile that you can't but be enamored by. ELLE Magazine recently did a shoot with her, and that certain something that only Steph has is so very obvious.
Video

Stephanie Gilmore in ELLE Magazine

1 min read
News

Los Angeles Hillside Ignited in Flames After Brushfire

1 min read
Arts

United States of Pop: A Mashup of 2013

1 min read
News

Golfer Adam Scott Brings on Benji Weatherly as Caddy for 2014 Sony Open

2 min read
On January 10th, surfing lost one of its pioneers. Percy Blandford, a naval architect from Warkshire, was 101-years-old when he passed away.
News

Surfing Pioneer Percy Blandford Dead at 101

1 min read
Surf

Teahupoo’s Worst Wipeouts of 2013

1 min read
Lyndie Irons Portrait by Maui Maka Photography
Headspace

HEADSPACE: Lyndie Irons

3 min read
This is a compilation of Wave of the Winter clips. A Hawaiian compilation. It really pays off to live in surfing paradise.
Surf

Wave of the Winter: Hawaiian Hosts

1 min read