When Ryan Buell, the wetsuit making guru from Santa Cruz, inked a deal with Jamie O’Brien, he was excited. They are a good match, J.O.B. and Buell—colorful, electric, and all about fun.
So for Buell, adding the star of Who Is J.O.B to the roster was a big moment. So big, in fact, that the brand decided the best way to announce the news was through the power of music. And thus, Who Is JOB the Music Video was born.
With a little help from Cruzmatik, Buell put together a song all about Jamie O’Brien, the crew he runs with, and where they run. You think any of the big wetsuit companies are doing this for their team? Nope.