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Volcom Celebrates Twenty Years: The Evolution of a Revolution

“It’s an elevated high. Being in that moment, it’s so special and it doesn’t last for a long time, so you really have to enjoy it” –Founder of Volcom, Richard Woolcott

The premiere episode of “The Making of True to This” celebrates the birth and evolution of Volcom. Volcom was founded in 1991, becoming the first brand to include surfing, skating, and snowboarding together under one brand.

“It’s an elevated high. Being in that moment, it’s so special and it’s not for a long time, so you really have to enjoy it.” -Founder of Volcom, Richard Woolcott.