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Why Every CEO Should Surf

Have you ever stopped to realize that surfers and entrepreneurs are, in fact, very much alike?

Have you ever stopped to realize that surfers and entrepreneurs are, in fact, very much alike?

Although the surf-dude stereotype has been engrained in the collective mind through movies, sitcoms and pretty much any media that tried to depict “the surfer”, these two specimens have a lot in common. The main thing is that their main goal is to find balance in a very unstable medium.

The video above aims to explain those similarities and makes an effort to turn the world, especially the business world, into a more fluid and liquid space.

This video was created in a joint venture between the American Chamber of Commerce for Brazil (Amcham) and Surfari, a media and research company from Brazil.