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The Inertia

The Inertia

Distributor of Ideas

Kai Lenny at Kelly Slater Surf Ranch
Surf

Kai Lenny, Dusty Payne, and Lewis Hamilton Joined Kelly Slater for a Day at the Surf Ranch

1 min read
Inflatable canoe in idaho
Mountain

How To Launch an Inflatable Canoe Into the Stratosphere

1 min read
Shane Dorian in Taylor Steele's 1997 surf film, The Show.
Surf

Shane Dorian Lip-Syncing in 1997 Might Be the Best Taylor Steele Intro

1 min read
Cyclone Oma hits the Gold Coast
Photos

A Primer on Cyclone Oma’s Multi-Day Tryst With the Gold Coast

1 min read
Noosa and Cyclone Oma
Surf

This Is as Good as Noosa Gets

1 min read
Geovane Ferreira in Hawaii
Surf

Geovane Ferreira Gives a Lesson on How to Do Your First Trip to Hawaii the Right Way

1 min read
Griffin Colapinto at Pipeline
Surf

Griffin Colapinto and a Hawaii Edit That’ll Put an Umbrella in Your F*cking Mai-Tai

1 min read
Mick Fanning Joel Parkinson surfing Kirra
Surf

Mick Fanning and Joel Parkinson’s Kirra Party Wave Is What Friendship Looks Like

1 min read
Taj Burrow from Taylor Steele's The Show.
Surf

Remembering When Taj Burrow Turned Down the Opportunity to Compete on the CT

1 min read
Shane Borland In Mexico
Surf

Shane Borland’s All Grown Up Now and His Skate-Influenced Style Still Runs Deep

1 min read
Alex Honnold and Jared Leto spending some time at Sender One in Los Angeles.
Mountain

Watch Alex Honnold and Jared Leto Do Some Gym Climbing in Los Angeles

2 min read
Conner Coffin lays into a turn at his native Rincon.
Surf

Conner and Parker Coffin on the Merits of a Morning Coffee Ritual

1 min read
Alex Honnold breaking down Hollywood climbing scenes.
Mountain

Alex Honnold Hilariously Breaks Down Iconic Hollywood Climbing Scenes

1 min read
Kai Lenny at Jaws
Surf

Kai Lenny’s Making Jaws Look Like Nothing More Than a Playground

1 min read
Pete Devries somewhere in Canada.
Surf

Pete Devries Is the King in the North!

1 min read
Italo In Africa
Surf

Italo Ferreira’s Pre-Season Search for Waves In Cape Verde

1 min read
Elise Carver Health and Wellness
Health

The Inertia 2019 Health and Wellness Guide

1 min read
Jamie O'Brien goes back to the 80s
Surf

J.O.B. Goes Back to the ’80s Plus ‘THE BIGGEST STORM IN 50 YEARS’

1 min read
Rescue crews search for paddleboarder in San Diego
News

62-Year-Old Paddleboarder Dies After Attempting to Ride Swollen San Diego Channel

2 min read