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The Inertia

The Inertia

Distributor of Ideas

Surf

More Waco Wave Pool Madness with Jamie O’Brien, Cheyne Magnusson, and Ben Gravy

1 min read
Surf

Surfing Dog Burns Santa Cruz Locals But No One Cares

1 min read
Surf

Thor Gets the Call Up to Surf Kelly’s Pool

1 min read
Surf

Watch Margot Robbie Surf in This Nissan Ad Promoting Sustainability

1 min read
The trailer for Bloom Lagoon deals with something bleak: the vast amount of garbage flowing into our dwindling supply of freshwater.
Surf

Bloom Lagoon: A Fictional Tale of Time Travel and Toxic Waves

1 min read
Surf

Leo Fioravanti and Aritz Aranburu’s Heavy Irish Mission

1 min read
Surf

Here’s the First Surf Footage from Waco’s New Wave Pool

2 min read
If there are two things that cause a great divide in the surfing community, they are SUPs and Slater's wave. Here's a video of both of them smashed together.
Surf

Kai Lenny SUP Surfed at Kelly’s Wave

1 min read
News

Lava Flow Destroying Ford Mustang Is Visual Proof of How Intense the Situation Is on the Big Island

1 min read
World Team captain Jordy Smith led his team to a win at the Founders' Cup in Lemoore, California. Photo: WSL
News

World Team Wins Inaugural Founders’ Cup at Lemoore

2 min read
BSR Cable Park released a second view, and it's better than the first.
Surf

A Second Look at Waco’s Brand New Wave

1 min read
Rob Machado could surf on anything and make it look good. He could knock you out, wax up your back, mount your unconscious body, and make you look great.
Surf

Watch Rob Machado’s Experiment With a Massive Fish

1 min read
Learning how to surf as an adult would be difficult. You're aware of the level of commitment it takes, but you don't have the muscle memory to make the whole thing work.
Surf

This Is Exactly How You Shouldn’t Learn to Surf

1 min read
Surf

Allow Chippa Wilson and Nathan Fletcher to Sell You on a Panamanian Vacay

1 min read
Travel

Birds Probably Never Forget How Awesome Planet Earth Is

1 min read
News

Paige Alms Is Trying to Qualify for 2020 Olympics as a Canadian

2 min read
Gabriel Medina's Ridiculously Good Wave Pool Warmup
Surf

Gabriel Medina’s Ridiculously Good Wave Pool Warmup

1 min read
In both skateboarding and snowboarding, people like to slide on top of things other than pavement and snow. They grind rails, boxes, curbs, and anything else they can think of. Surfers, however, do not.
Surf

Kalani Robb Is Doing Reef Grinds Now

1 min read
News

Video of Volcano Erupting and its Aftermath on Hawaii’s Big Island Evoke Apocalyptic Scenes

2 min read