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The Inertia

The Inertia

Distributor of Ideas

Nathan Florence airing out of a wave
Surf

Here’s How John John Florence and Nathan Florence Are Chasing Triple Crown Scores

1 min read
a pack of dolphins scares of two great whites
Environment

Drone Footage Shows Pod of Dolphins Warding Off Pair of Great White Sharks

1 min read
Surfer John Mel catches a left at Maverick's
Surf

This Is an Intimate Look at the Left at Maverick’s

1 min read
Kelly Slater and Barack Obama golfing in Hawaii
Surf

Kelly Slater and Barack Obama Went Golfing and Made a Video for Anderson Paak

1 min read
Impact zone survival with Koa Smith
Surf

Koa Smith and a Very Important Lesson on Surviving the Impact Zone

1 min read
Surfer on a left barrel at Black's Beach
Surf

Look How Insanely Good Black’s Was on January 11th

1 min read
Dane Gudauskas with Donald Brink surfboard
Surf

Dane Gudauskas Has the Wildest Triple Crown Quiver

1 min read
Mark Healey surfing the left at Waimea Bay
Surf

Watch Mark Healey and Jamie O’Brien Going Left at Bombing Waimea

1 min read
Kelly Slater surfing at Pipeline
Surf

Raw Pipeline Footage: 9 Straight Minutes of Firing Pipe and Nothing Else

1 min read
Kai Lenny about to be crushed by a wave at Maverick's
Surf

Kai Lenny Releases POV Video Titled ‘Surviving Maverick’s,’ Showcasing the Wave’s Violent Power

1 min read
Kai Lenny wing surfing at Jaws
Surf

The First Week of Big Wave Surfing at Jaws Bodes Well for 2021

1 min read
Jack Robinson surfing at Haleiwa
Surf

This Week’s Highest Scoring Rides From the Vans Triple Crown of Surfing

2 min read
Surfer Peter Mel on the wave of the decade at Maverick's
Surf

Peter Mel Caught the Wave of a Lifetime Yesterday at Maverick’s

2 min read
Surf

Jamie O’Brien Is Calling This Keiki Shorebreak Pounding His Worst Wipeout of the Year

1 min read
Vissla shaping bay
Surf

Vissla’s Creators Gathering Might Be the Most Creative Spot In Surfing

2 min read
Big wave at Mavericks in California
Surf

Maverick’s on January 5th From an Angle We Don’t See Often Enough

1 min read
koa rothman on a wave at Pipeline
Surf

Big, Empty Pipeline, as Surfed By Koa Rothman

1 min read
A whitewater kayaker gets caught in a sieve on a river in New Zealand
Mountain

Whitewater Kayaker Gets Trapped in Dangerous Crack During a Nightmare River Scenario

1 min read
Koa Smith surfing Silverbacks in Panama
Surf

Koa Smith’s Best Wave of 2020 Is Absolutely BONKERS

1 min read