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The Inertia

The Inertia

Distributor of Ideas

This is Emerick Ishikawa, a man who shapes odd surfboards and surfs on them very, very well.
Surf

Emerick Ishikawa On His Self-Made Surf Crafts Is a Perfect Example of What ‘Flow’ Looks Like

1 min read
News

Watch the Five Horrifying Wipeouts Nominated for Wipeout of the Year

1 min read
It should be noted, kids, that this is a stupid thing to do. Don't do this. Even if you can do it, still don't do it.
Surf

This Guy In an Orange Hat Aired Right Over an Unsuspecting Longboarder

1 min read
Mick Fanning, along with a little help from Red Bull illustrators, tells his story—and it's a good one.
Surf

Watch Red Bull’s Animated Short Documentary on Mick Fanning

1 min read
Ah, Instagram. The social media platform built for mindless thumb workouts can be a treasure trove of hilarity if one searches hard enough.
Comedy

Surf Roast Is the Most Hilarious Instagram Account Since Kook of the Day

1 min read
"The Brazilian Storm" isn't even a storm anymore. It's just a fact of life on tour that there are a whole bunch of hyper-talented surfers from Brazil who, collectively, are more driven than any other nation.
Surf

Occy Occ-Casted with Half of the Brazilian Storm

1 min read
Mick Fanning and Joel Parkinson have been through a lot together. Both from Coolangatta, they've risen through the ranks to become world champions.
Surf

A Raw Conversation with Mick Fanning and Joel Parkinson

1 min read
Trenton "Tarpits" Phillips is a man who rides boards of the wave sliding and pavement rolling variety very, very well.
Surf

Florida Finesse with Trenton ‘Tarpits’ Phillips

1 min read
Cyclone Marcus was a very large storm. As the most powerful storm to hit Darwin in three decades, it left tens of thousands of people in the city without power or drinkable water. But oh, the waves.
Surf

Two Hours of Full-On Insanity Courtesy of Cyclone Marcus

1 min read
Nathan Florence's Jaws Wave Is the Epitome of True Commitment
Surf

Nathan Florence’s Jaws Wave Is the Epitome of True Commitment

1 min read
Who Is J.O.B. introduced the world to the glory of Poopies. Now Poopies has his own Vlog.
Surf

Poopies Finally Has His Own Vlog!

1 min read
Western Australia pumps out buckets of hard-charging surfers. There's something in the water, as they say, and that something is a coastline full of waves that are not for the faint of heart.
Surf

Western Australia Goes Boom

1 min read
Kelly Slater is out of Margaret River
News

Kelly Slater Withdraws from Margaret River Drug Aware Pro

2 min read
Surf

This Is a Montage of Mick Fanning’s Last 7 Days on Tour

2 min read
This is the end result of seven best friends, six who happen to be ripping surfers and one who happens to enjoy filming them, dipping their toes in some of the various incredible waves they are lucky enough to live within spitting distance of.
Surf

7 Best Friends, a Few Years of Blood and Sweat, and One Epic Nicaragua Edit

1 min read
Surf

One Minute with the Inimitable Arthur “Toots” Anchinges

1 min read
This Is the Most Spectacular West Australian Super Session
Surf

This Is the Most Spectacular West Australian Super Session

1 min read
Jamie O'Brien Is Attempting Triple Board Transfers Now
Surf

Jamie O’Brien Is Attempting Triple Board Transfers Now

1 min read
Surf

The Last Few Weeks at Raglan Have Been All Time

1 min read