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The Inertia

The Inertia

Distributor of Ideas

Surf

Watch …Lost Surfboard’s Matt Biolos Kill it On Stage with this Agent Orange Cover

1 min read
John John Florence is a freak of nature. Kelly Slater's wave is a freak of the man-made variety. John John Florence on Kelly's wave is a thing of absolute beauty.
Surf

John John’s Wave at Kelly Slater’s Pool Can’t Be Real

1 min read
A powerful earthquake hit Central Mexico on September 19th. Photo: Ronaldo Schemidt/AFP
News

BREAKING: Mexico Struck by ANOTHER Massive Earthquake

2 min read
Most styles these days are direct rip-offs of someone else's. Except, of course, the style you see above.
Surf

This Might Be Surfing’s Next New Style Trend

1 min read
Mountain

Yes, in California You Can Surf, Skate, and Snowboard in a Single Day

1 min read
September 16th was International Ocean Cleanup Day, and 300 hundred Maui volunteers did their part by picking up a staggering six tons of garbage.
Environment

Maui Volunteers Picked Up 6 Tons of Trash on International Ocean Cleanup Day

2 min read
Sometimes a wave so good rolls through that you HAVE to go, even if you're pretty sure you're not going to make it.
Surf

Sometimes, You Just Gotta Go… Even If You’re Going to Get Worked

1 min read
Dylan Graves, Wade Goodall, and Dane and Patrick Gudauskas didn't get skunked during their trip through the Caribbean
Surf

14 Minutes of Pure, Unadulterated Fun in the Caribbean Sea

1 min read
You know that time when you saw a set darkening the horizon and realized that there was a very good chance that, no matter how hard you scratched, you weren't going to make it under? That's this.
Surf

That Moment You Get Sucked Over the Falls

1 min read
Helping people isn't hard to do. Helping entire communities is. The Latitude Project does it very well, and they do it in a surprisingly simple way.
Surf

Helping Impoverished Communities In an Ingeniously Simple Way: by Listening to Them

3 min read
The pair watched as a very large swell headed towards Ireland, then decided to go and see how much they could scare themselves.
Surf

A Bodyboarder and a Surfer Joined Forces to Score Slabbing Ireland

2 min read
Russian fishermen haul in 1.2 ton moonfish, then let it rot. Photo: CEN
News

Russian Fishermen Hauled in a 1.2-Ton Moonfish, Then Fed it To Bears

2 min read
Mountain

Travis Rice and Ian Walsh are Currently Sailing 2,400 Nautical Miles from Tahiti to Hawaii

1 min read
In recent years, "surf training" has become a real thing. No longer is it enough to simply surf–one must constantly be physically preparing for the difficulties of sliding on top of waves.
Comedy

6 of the Best CrossFit Routines to Dramatically Improve Your Surfing

3 min read
When Kelly Slater released footage of his wave pool, it was a serious call to other wave makers to step their game up. Wavegarden built the Cove.
Surf

Wavegarden’s Cove Looks Like So Much Fun

1 min read
Surf

Alex Gray and the Finer Points of Navigating a Mexican Triple Barrel

1 min read
Grant "Twiggy" Baker is a very talented surfer. But foiling is a whole different ballgame.
Surf

Grant Baker on Foil Boarding: ‘I Enjoy Feeling Like a Kook Again’

1 min read
Shaun Oliver was a family man himself. He died trying to rescue another man's children. Image: Facebook/ABC
News

Australian Hero Dies Trying to Save Another Man’s Drowning Children

2 min read
Surf

Skimboarder Miraculously Rides English Tidal Bore

1 min read