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The Inertia

The Inertia

Distributor of Ideas

Travel

This Beautiful Flyover of Cerritos in Mexico Is Stunning

1 min read
Surf

Gerry Lopez Returns to Uluwatu 40+ Years Later to Talk Story

1 min read
For the last little while, Pipe has shown its true colors. And with Jacob Laham of Brown Bear Visuals at the controls of the camera, we get to see it in just about the best way possible.
Surf

The North Shore Went Nuts on January 26th

1 min read
Yesterday, the waiting period began for one of the most eagerly awaited events in surfing.
Surf

18 Ridiculously Excellent Waves From the Volcom Pipe Pro in Just Over a Minute

3 min read
Leah Dawson Nland Surf Park
Surf

This Might Be the World’s First-Ever Western Surf Flick

1 min read
Surf

Sophia Tiaré Bartlow, Daughter of World Champion Longboarder Jericho Poppler, Killed in Car Accident

2 min read
Here's Sandspit back on the 21st, and for the people surfing there, it was all worth it.
Surf

Stormy Sandspit and (Probably) the Best Barrel of One Guy’s Life

1 min read
Way North is a story of an RV full of surfboards, skis, snowboards, split boards, and stand up paddleboards.
Mountain

Two Women, an RV, and Way Too Much Fun

1 min read
There's a reason you've Honolua Bay is so famous: because it's basically perfect.
Surf

Honolua Bay, About as Perfect as it Gets

1 min read
Chris Bertish, somewhere between 0 and 4,600 miles of paddling. Photo Allan Van Gysen
News

Chris Bertish is Smashing All Sorts of Records on the Most Monumental SUP Trip Ever

2 min read
Honoka Katayama and Azita Ganjali are extraordinarily talented musicians.
Arts

These Two Ukulele Playing Geniuses Are Going to Blow Your Mind

1 min read
Seal Beach doesn't often turn into a mutant powerhouse.
Surf

Seal Beach Carnage, Featuring Jordy Smith (and More!)

1 min read
Surf

Watch this Genius Drive his Truck Out Onto the Humboldt Jetty in High Surf and Get Rescued

1 min read
Photos

Mavericks Just Put on an Impressive XL Show

1 min read
Surf

Is Alex Smith Living the Dream Life in Paradise?

1 min read
Surf

An Alternative North Shore Montage

1 min read
Lava flow in Big Island
Environment

Watch this Crazy Hawaiian Lava Hose

1 min read
The surfing dogs in this video would probably much rather a day at the park.
Surf

1:00 Straight of Massive Dog Wipeouts

1 min read
Two women were pulled from the ocean over the weekend. Image: Fox5
News

Winter Storm Leo Slams California, Killing Two and Causing Widespread Destruction

2 min read